Make money doing the work you believe in
New interview this week — Pinterest's UK MD Caroline Orange-Northey, who spent nine years at Amazon Ads before making the case for a platform most performance marketers have historically undervalued.
The central argument: 95% of Pinterest's impact is invisible if you're only looking at last click. Most advertisers are.
Also: why Emma Chamberlain and Hailey Bieber accidentally made the best Pinterest ad nobody paid for.
Full interview here →
May 28
at
7:45 AM