Make money doing the work you believe in

Developed by US Air Force Colonel John Boyd, the OODA Loop - Observe, Orient, Decide, Act - explains how fighter pilots survive in aerial combat.

The key is not just making the right decision, but cycling through the loop faster than your opponent. As Boyd observed, this process "explains how agility can overcome raw power in dealing with human opponents".

In capital markets and business, generally the speed of iteration beats raw analytical power. Whether you are a day trader adapting to a macroeconomic shock or a startup pivoting away from a failing product, the entity that can process new information and act on it the fastest will consistently outmaneuver slower competitors.

May 15
at
6:36 PM
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