The app for independent voices
If your holiday palette still starts with red and green…
You’re already behind.
Holiday is shifting.
Into color stories that feel: • softer • richer • more emotional
This is joy, not tradition.
And it’s rewriting Christmas assortments for 2027/28.
Spreading Joy: The Holiday Shift No One Saw Coming for 2027/28
Apr 1
at
9:00 PM