It's actual physical damage that is being done to the capillaries and the myelin sheath that is resulting in both personality change and people's ability to process higher emotions like love and empathy. Combine this with people's initial fear (deliberately created by MSM) and you have individuals who are unable to process what's really going on. Yes, cognitive dissonance is real, but so is the actual physical damage being done by the LNP's and spike protein. If you look on my feed you will find the video I posted interviewing a world-renowned psychiatrist, Dr Peter Breggin's who explains this perfectly. In the video Dr. Bhakdi also explains the physical damage seen in the brain post-mortem.