Nature is the best multivitamin. Liver for B12. Red meat for iron. Oysters for zinc, copper, selenium. Sardines for calcium. Salmon for omega 3s. Eggs for choline. Bone broth for your gut. Antioxidants in berries. Raw honey for power. Why would you ever take a generic multivitamin (that's usually packed with fillers and suboptimal formulations) when we're blessed with a world of nourishment?