Long before I became a parent (and my wife breast fed, bc wtf else would do?), I learned of Nestle's notoriety in the Third World, convincing native folks (!) who'd only known nursing as The Way (Duh) for ever, that their powdered formulated crap was the only sane way to go.

It was one of many turning points as an awakening college kid that the world was a cautionary tale to live through, and I'd have to Pay Attention if I didn't want to be damaged.

Am I a starry eyed optimist to think college kids today are similarly seeing the reality I picked up on back in the 70's? Gads, I hope not…