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This short weekly email includes interesting charts from our unique panel of US Consumer Transaction Data & our unique panel of US Consumer Gift Card data.
Generally: One Micro, One Macro, and One Just Interesting
Informational Purposes Only — Not Investment Advice
Three Interesting things I’ve seen this week in 90 West’s data:
1- Health Savings Account Balances Moving Higher
2- Easter Bunny Loves Roblox
3- Crypto Volumes & Coinbase Drama
1- Health Savings Account Balances Moving Higher
Our panel of account holders is seeing Health Savings Account balances (avg & median) move higher along with the number of accounts.
The people in our panel that are in the Silent Generation are seeing average HSA balance moving lower.
Source: 90 West Data, LLC
2- Easter Bunny Loves Roblox
Each year we see a massive spike in RBLX gift cards purchase the Friday & Saturday before Easter.
Source: 90 West Data, LLC
3- Crypto Volumes & Coinbase Drama
The below chart represents the median & average amount of dollars being moved from bank account to a crypto exchange. Zooming in on the March 22 news release, we see little/no impact on the number of transaction or dollar volume being moved from our panel of tracked accounts.
Crypto trading apparently a weekday activity for the people in our panel.
Source: 90 West Data, LLC
This is not investment advice.