It's awesome to see Discourse mentioned in Section 2(iii). Just like Webflow, it could make sense to update the Figma Community URL with their community forum (forum.figma.com).
Disclaimer: I work at Discourse so feel free to reach out (on the Lenny Slack / Twitter) about using online communities for product / community support / similar marketing strategies used by other companies (discourse.org/customers).
Great read! One thing I'm curious to get your take on is how a company with a more traditional sales-driven approach can transition smoothly into a product-led strategy without alienating their existing sales team or causing too much disruption. Do you have any tips or success stories to share about businesses that have made this shift successfully? Cheers!
Great Article
Thanks, Ali!
It's awesome to see Discourse mentioned in Section 2(iii). Just like Webflow, it could make sense to update the Figma Community URL with their community forum (forum.figma.com).
Disclaimer: I work at Discourse so feel free to reach out (on the Lenny Slack / Twitter) about using online communities for product / community support / similar marketing strategies used by other companies (discourse.org/customers).
Thanks for the tips!
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Awesome post! We wouldn't add a single thing. 👏
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Great read! One thing I'm curious to get your take on is how a company with a more traditional sales-driven approach can transition smoothly into a product-led strategy without alienating their existing sales team or causing too much disruption. Do you have any tips or success stories to share about businesses that have made this shift successfully? Cheers!
Also, check this out: https://www.lennysnewsletter.com/p/five-steps-to-starting-your-plg-motion
Great question, Scott! There’s too much to summarize in a comment, but I wrote about the topic here: https://kylepoyar.substack.com/p/yes-you-can-pivot-to-product-led
I’ll also be featuring more of these stories in Growth Unhinged. Stay tuned.
Awesome thanks!!!!