You always own your intellectual property, mailing list, and subscriber payments. With full editorial control and no gatekeepers, you can do the work you most believe in.
A small child slipped through the White House fence before being intercepted by the U.S. Secret Service. One shows an armed agent carrying the toddler across the lawn before passing him to another agent and eventually back to his family “without incident.” There was no threat to security.
AI isn’t replacing copywriters. But bad prompting will replace lazy ones.
99% of people ask AI what to write. 1% tell AI how to think before writing.
Here’s the difference: ❌ Amateur prompt:“Write an engaging newsletter intro.” ✅ Pro prompt:“Write a newsletter intro using a surprising hook, emotional appeal, and a conversational tone that sounds like I’m speaking to a friend.”
AI is a tool. But only great writers know how to wield it.