Bloomberg Law
Jan. 11, 2021, 8:28 PM UTC

YouTube Competitor Rumble Hits Google With Antitrust Allegations

Mike Leonard
Mike Leonard
Legal Reporter

Rumble Inc., a streaming video site increasingly favored by users who think conservatives are censored online, sued Google in federal court in California Monday, claiming the tech giant unlawfully tilts search engine results toward its sister company YouTube.

“By unfairly rigging its search algorithms,” Google has been “able to wrongfully divert massive traffic to YouTube, depriving Rumble of the additional traffic, users, uploads, brand awareness and revenue it would have otherwise received,” the complaint says.

The monopolization lawsuit, filed in the U.S. District Court for the Northern District of California, is the latest of dozens launched by competitors, publishers, advertisers, ...

Learn more about Bloomberg Law or Log In to keep reading:

Learn About Bloomberg Law

AI-powered legal analytics, workflow tools and premium legal & business news.

Already a subscriber?

Log in to keep reading or access research tools.