I spent the last few days digging into the financial details behind the NYC Marathon — and the details are wild.

• $117 million in 2024 revenue

• Nearly $50 million in entry fees alone

• 59,226 finishers (all-time marathon record)

• $934 million economic impact (similar to the Super Bowl)

With over 200,000 lottery applicants this year, the NYC Marathon now has a lower acceptance rate (2-3%) than Harvard, Princeton, and Yale.

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