In my Horror Deep Dive series I explore the mechanics, trends, and hidden patterns of the horror genre. Whether you're a filmmaker, writer, or just a fan of fear, these deep dives unpack what makes horror tick - from box office successes to overlooked gems, from genre-defining tropes to surprising data trends.

My Filmmakers' Roadmap series offers practical, career-focused advice for filmmakers looking to get ahead. Whether you're breaking in, levelling up, or navigating industry challenges, these guides provide actionable insights to help you succeed.

This is a series in which I explore major shifts in the film industry and how they could shape the next decade. These pieces combine research, analysis, and forward-thinking insights for film professionals.

My Crowdfunding Masterclass series is where I break down the art (and science) of raising money for films through crowdfunding. Based on research into 50,000+ campaigns, interviews with experts, and lessons from real-world successes (and failures), this series offers practical, data-backed strategies to help filmmakers fund their projects. If you’ve ever wondered how to get strangers to give you money for your film, you’re in the right place.

My film data work is all about understanding how the industry really works - helping filmmakers get their films funded, seen, and made. I also consult Guinness World Records on movie-related records.

My work on film festivals explores how they really operate - what they screen, how selections are made, and how filmmakers can get the most out of them. From strategy to stats, it’s all about making festivals work for you.