Everything you need

Every format

Every format

Newsletter, podcast, video, live stream. One subscription.

Teams and Contributors

Teams and Contributors

Roles, permissions, shared drafts. Run multiple newsletters through sections.

Design Customization

Design Customization

It’s your brand first — customize your site, font, layout, and colors.

Churn prevention

Churn prevention

Automated recovery flows for lapsed and at-risk subscribers.

Community

Community

Subscriber-only chats, comment threads, and live discussions. Paid readers who talk to you, and each other stick around longer.

Flexible pricing

Flexible pricing

Monthly, annual, founding, group, gift. Choose the plan that fits how you want to subscribe.

Audience segmentation and automations

Audience segmentation and automations

Trigger onboarding, win-back, and upgrade flows by behavior, location.

Publisher API

Publisher API

For custom integrations. Connect Substack with your own tools and workflows.

We only make money when you do

Substack is free to start and free to run. There are no limits on the number of emails you send. When you turn on paid subscriptions, we take 10% of subscription revenue — and nothing else. Our business only works if yours does.

What’s included:

Distribution

The Substack network drives roughly 30% of new paid subscribers. On a $10K per month publication, that's about $3K per month in revenue you didn't pay to acquire. Most publications recoup the platform fee in distribution alone by month three.

Legal defense

Substack Defender covers defamation claims, IP disputes, and SLAPP suits against your reporting. A standalone media liability retainer can run up to $500K per year — on Substack, you’re covered.

Infrastructure

Payments clearing in 140 plus countries. Enterprise deliverability. No ESP contract, no payment processor integration, no custom build.

Dedicated onboarding and growth support

Real people who've worked in media, helping you set up, launch, and grow. We don't disappear after you sign up.

Getty Images access

Professional photography and no licensing headaches. Worth $7,500+ per year.

Priority human support

When something breaks or you have a question, you get a real person.

Total ownership

Your words, your subscribers, your brand. If you ever want to leave, you take everything with you — export your subscriber list, take your archive, and your payment relationships with readers. That's the whole point.

50+

Publications making over $1M annually on Substack

5M+

Active subscriptions across the network

100,000+

Writers and creators publishing on Substack

Build the next great
media company