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Yes, We Started a Podcast About SEO for News

While I'm finalising my next newsletter (a tactical guide to optimising for Google Discover) I wanted to share the new podcast I've started together with Steve Wilson-Beales.
Many of you will know Steven Wilson-Beales. He’s an SEO and content strategy consultant for hire, used to head up SEO at Global, spoke at our 2025 News and Editorial SEO Summit, and is a great contributor to the online journalism industry.
Barry Adams ∙ 16 LIKES ∙ 2 RESTACKS
Richard Aucock's avatar
Richard Aucock
Great show... essential listening!
Rostane Gribi's avatar
Rostane Gribi
I see beer and podcast, I upvote ! ^^
Cool show.

Google it goofy

I was reminded yesterday — with the eradication of multiple sections of the Washington Post — how the relief camp workers used to coordinate, organize and educate on their revolt and protest in the 1930’s. It was by newsletter. A sheet or two of paper. I know this because I spent months reading them while researching this time period in BC labour histor…
Anakana Schofield ∙ 7 LIKES ∙ 4 RESTACKS
Neural Foundry's avatar
Neural Foundry
Love how this threads the relief camp newsletters and Wapping through to today's gutting. The Benjamin quote nails something I've been trying to articulate about why losing newsrooms feels diferent than just losing information sources. I'm guilty of the "just google it" reflex myself, but lately I've been noticing how much richer conversations get when people actually explain things to each other instead of outsourcing every question to a search engine.


I launched... but not in the way you'd think hehe

*learn your customers* PIVOT *keep learning* PIVOT SOME MORE
The Reanlo update I’ve been dreading. Unfortunately this is going to be vulnerable.
Reanlo - Bookish Google Search ∙ 2 LIKES ∙ 1 RESTACKS
The AI Architect's avatar
The AI Architect
Really great diagnosis of what's going on in book discovery right now. The shift from "what's your book about" to "what's your platform" is somthing I've noticed even as just a reader, where the same handful of titles keep surfacing everywhere. Building a community-driven catalog that prioritizes fit over fame feels like the right direction - kinda reminds me of how music discovery worked before Spotify got algorithmic.

The pigeon's gaze 5.02.26

Google Maps
Today I opened Google Maps and in front of our house there is Jonny’s car, taking away my husband and his smell and his polo shirt and the scar on his right eyebrow and his hair in the sink and his muddy running shoes and his slaps on my ass and his bites on my cheeks and his silences from my life.
Nick Hills ∙ 39 LIKES ∙ 5 RESTACKS
Spam Sullivan's avatar
Spam Sullivan
Dude this is a damn book. And today’s drawing may just be my favorite (so far that I have seen of yours). Muy bien mi amigo.
Vinitha's avatar
Vinitha
Love this!

January was a fantastic reading month

...and according to some bookish snobs that's why you shouldn't trust me
I always hear “I don’t trust readers who rate everything 4+ stars”, but never thought I fell into that bucket because I think very critically about every book I read… until I actually started paying attention and realized that I DO fall in that bucket hehe.
Reanlo - Bookish Google Search ∙ 1 LIKES ∙ 1 RESTACKS



How Google Hires Machine Learning Engineers

Introduction
Ravi Singh ∙ 12 LIKES ∙ 3 RESTACKS
Dev Patel's avatar
Dev Patel
Thanks keep it up very useful, also preferable to have a similar article on startups (those who pay well)
Basil Wong's avatar
Basil Wong
Awesome! Useful summary!
When preparing for an interview, especially the mentioned ML Domain round, do you typically only need to prepare for one of the domains (related to role) or are the interviews more wide breadth. For example could the interviewer could ask questions across the listed topics you listed(eg: ranking/recommendations, computer vision) or will they dive deep and really test knowledge on one? I’ve seen google MLE listings that seem both general and team specific.


Your First Customer is Google

⚠️Teach it wrong and it will keep giving you the wrong customers, Google just revealed two silent problems hurting marketers and websites, and more!
Howdy Readers 🥰
The ScaleUP Newsletter ∙ 2 LIKES
The AI Architect's avatar
The AI Architect
Brilliant breakdown on signal hygiene. Most people obsess over creative fatigue when the real issue is they've been training the algorithm on pollutted data for months. Ran into this when mid-funnel actions were weighted the same as purchases, algorithm just optimized for whichever came first and deal quality tanked. Signal disipline is genuinely underrated.

Made by Google. Missed by Google — except for one tool, buried in the garden shed.

If Google can make the fake, it should flag the fake in all its products
Take a picture generated by Google’s own AI. Feed it to four other Google AI tools. Three of them won’t tell you it’s fake. The fourth — a tool most people don’t even know exists — will. The answers, in order: ‘That’s Epstein.’ ‘Hmm, maybe.’ ‘That’s a former Israeli prime minister.’ And finally: ‘That’s an AI fake.’”
Henk van Ess ∙ 12 LIKES ∙ 2 RESTACKS



The unbreakable urge to Google

Or how it's actually okay to look at your phone sometimes.
You’re having a good chinwag, chatting away, maybe in a buzzing bar or in a park on a crisp day or at a friend’s house; maybe you’re sipping on a frosty beer or cradling an oat flat white — and then, it happens. A question. A gaping cavern of ignorance: “Has a British Prime minister even been assassinated?” The universal response is to pick up your phon…
Callum Booth ∙ 3 LIKES
Natalie ⋆✴︎˚。⋆'s avatar
Natalie ⋆✴︎˚。⋆
Love the idea of a Googling etiquette. Where my own frustration comes in is my absolute inability to not know something that I know is easily google-able. I recently started Bricking my phone (love this overall), but nothing itches so badly during moments of Bricking like the need, NEED to google. It’s like an addiction, I absolutely can’t cope otherwise.
And while I like the idea of googling as a conversation enhancer, I also think that the ability to reason into a guess without the fear of being wrong is a lost art. Imagine the following:
“Has a British PM ever been assassinated?”
“Well gosh, probably, the rest of the world has a pretty clear track record in that. Hmm. Well, when was the office established? Obviously it existed during the world wars and shortly before, but what would the impetus of the office be? Well surely, as long as there’s been an elected body in the UK or England, there has been an elected head of state…” blah blah blah
It’s a different conversation, but equally as enjoyable and valuable in a casual environment and all built off of not googling.
Really like this piece, really got me thinking, obviously. Thanks for sharing 😃


AI Product Manager at Google Makes $500K+

Here's Your Free Roadmap to Get There!
AI Product Manager is the hottest role in tech right now.
Sohan Sethi ∙ 2 LIKES
Kumar's avatar
Kumar
You suggested bubble.io to develop app, it is not even able to develop a SDK. Could you please practically try and confirm. I dont thing its working as expected.
Neural Foundry's avatar
Neural Foundry
Solid breakdown of the PM skill + AI knowledge combo. The month 4 focus on building something real is key because it forces you to deal with things lke API rate limits and edge cases that no course teaches. I've noticed candidates who ship even a simple tool tend to ask way better questions in interviews than those with just certifications.

Google Flights is my favorite travel tool

Here's why.
If you’re looking for an easy New Year’s resolution that actually sticks, here’s one I can get behind: Pay less for flights.Points, deals, travel — all without spreadsheets or jargon.
Talking Points with TPG and Clint P Henderson ∙ 23 LIKES ∙ 5 RESTACKS
Becky's avatar
Becky
Great tips from the King of Google Flights! 👑
Neural Foundry's avatar
Neural Foundry
When a tool earns 'favorite' status, it's usually because it does one thing exceptionally well while staying out of the way. Google Flights fits that perfectly\u2014powerful when you need it, simple when you don't. The fact that your favorite feature is the Explore tool says a lot. The best favorites aren't always the obvious ones; they're the features that open up possibilities you didn't even know you were looking for. That unbiased approach is exactly what makes something worth coming back to again and again.

Vote might not move Google needle much

With 2 lawsuits and a City Council recall effort pending, the Sand Springs data center issue is far from settled.
The City Council voted 6-1 Tuesday evening to approve a rezoning application related to a proposed Google data center. Sharon Bishop-Baldwin/Sand Springs Line
Sharon Bishop-Baldwin ∙ 5 LIKES ∙ 1 RESTACKS

Using Google Maps as a Travel Companion

How Google Maps fits into the way I travel
In this Monday’s On The Trail post, I’m sharing how Google Maps has helped to change how I travel. I only recently thought of using it for international adventures, and it’s become one of my go-to options for when I want to explore a new area.
Pamela Marshall ∙ 3 LIKES
Nomad Jim's avatar
Nomad Jim
Great post. I use Google Maps that way as well. I also use it as a way to find good neighborhoods to stay in. I see what restaurants, grocery stores, coffee shops and other points of interest are nearby to give me a feel for what is available in the neighborhood. If I like what I'm finding, then I look for accommodations in that neighborhood. I love the save function on Google Maps so you can keep a list of your places of interest.
Pamela Marshall's avatar
Pamela Marshall
It's funny that it's been around so long, and I never thought of using it this way until somewhat recently. But it really is a great tool.

what I google when no one’s watching

Late-night thoughts that need urgent answers
This is episode 37 of my mini series: ‘Office Hours’ which shares a listicle look at what’s in my notes app & on my mind. You can expect these on Saturdays, with the exception of the last weekend in the month which is reserved for my monthly unfiltered column. These will be under/around 5 minutes to read & listen to.
45 LIKES ∙ 2 RESTACKS
Noa Linden's avatar
Noa Linden
This is charming in the most relatable way—funny, self-aware, and comfortingly human.
It feels like peeking into a friend’s late-night brain: low stakes, oddly intimate, and proof that overthinking can be cozy instead of chaotic.
Jess's avatar
Jess
I love how you think and how your brain works. These are much greater googles than "how tall is Jesus". I also dont understand overlaying blush, but that must be because since using Lancome's Idole Tint blusher, I have never had to reply it again! As for romcoms, look forward to what other people will recommend you but I loved The Switch from Beth O'Leary. It's deep and sweet. Okay, maybe too deep for the romcom task, but it was just so easy to read.

Google Cloud Platform Technology Nuggets - January 1-15, 2026

Welcome to the January 1–15, 2026 edition of Google Cloud Platform Technology Nuggets. The nuggets are also available on YouTube.
Romin Irani ∙ 1 LIKES
Neural Foundry's avatar
Neural Foundry
Excellent roundup of the latest GCP updates. The Model Context Protocol integration across multiple services (BigQuery, gRPC, Antigravity) is really changing how developers interact with data infrastructure. Ive been working with similar agent-based workflows and the seamless connection between coding environments and enterprise datasources cuts development time significantly. This agentic approach is gonna be the standard way we build data applications moving forward.